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Is a country a brand?

My article, first published in the Rocket We live in a world terribly saturated with brands. Today, different commodities scream at us everywhere through their brands, whether in the morning newspaper or in the evening news on TV, on billboards along the road or on the radio while we are driving, on bills and posters … Continue reading

Lessons from cities around the world

Originally published in the Edge Malaysia IN the last couple of months, the Penang Institute has been screening a very interesting documentary to an audience of councillors, engineers, town planners and urban managers in the two local governments in Penang. Response from the audience at both screenings was overwhelming. Council officials were inspired by the … Continue reading